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Issue
17,Winter/Spring 2002
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O n January 8, Dave Thomas, the founder of Wendys Old Fashioned Hamburgers, died of liver cancer at his home in Fort Lauderdale, Florida. That day, America lost what the Washington Post called its "hamburger helper." But for those of us in the restaurant industry, we lost not only a businessman we admired, but also someone we felt we could call our friend. You didnt have to know Dave long to feel that way. |
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started my career as a Wendys employee and later became a Wendys
franchisee. As I watched and listened to Dave over the years, he taught
me several important lessons. One of them was to always do the right thing.
Most of us have jobs that require us to do things right, but some of us
have jobs that require us to do the right thing. For example, Briad employees
have raised tens of thousands of dollars for the National Adoption Center,
a cause for which Dave Thomas was a national spokesman. We dont expect
publicity for supporting this organization for foster children. We simply
want to do the right thing. Thats something Dave taught us.
Another simple Dave lesson was "Youve got to be nice to people. If you take care of your customers, your customers come back and take care of you." In other words, if customers are served good food with friendliness and attention to detail, theyll always come back. If customers observe you treating each other with respect and dignity, theyll always come back. For Dave, simple lessons like these paid off. Less than a decade after opening his first Wendys restaurant on November 15, 1969, there were 1,000 Wendys. Today there are more than 6,000. Whats more, a recent survey found that 90 percent of Americans knew Dave as Wendys founder and that 70 percent recognized him by name. In the end, perhaps the biggest ingredient to Daves success in addition to his honesty, integrity and hard work was the way he allowed each of us to see in him a little of ourselves. In Dave, we saw values and the work ethic. But more than anything else, we saw that our dreams can, in fact, come true. |
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In the aftermath of September 11, the Wendys store in Long Island City, NY became part of the volunteer effort supporting rescue, recovery, and clean-up efforts. The store, located across the East River from Manhattan, contributed 300 to 400 Combo Meals each week to support the hard-working teams of the NYPD, NYFD and National Guard as they went about their difficult jobs. |
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At Ground Zero, appreciative members of the National Guard and a "Meals on Wheels" volunteer with special meals brought in from Wendys in Long Island City, NY.
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