Welcome to fun.


If you can eat there, drink there or sleep there, we can play with it, adding our special brand of flair to the flavor of fun we like to call The Briad Group®. Welcome to our website, where you’ll learn about one of America’s fastest growing hospitality companies.


From hamburgers to hotels, The Briad Group® is rapidly expanding to meet your needs. With franchise locations across the entire United States, we currently rank 16th on the Restaurant Finance Monitor’s list of top 200 restaurant franchise operators. In fact, Briad is the third largest TGI Friday’s® franchise restaurant operator in the country. Even Franchise Times placed Briad in the top 10 of its top 200 list of franchise operators in 2008, when our revenue totaled more than $340 million. It’s a success worth both a toast and the boast.



There's more.


Briad, a company that began with a single ice cream parlor in New Jersey, now owns and operates 104 Wendy’s® Old Fashioned Hamburger restaurants, 59 TGI Friday’s® restaurants, and is currently developing a number of hotels.


Despite the economy, we’re growing as fast as demand will allow. The latest restaurant concept to join our portfolio is Zinburger Wine and Burger Bar, serving gourmet burgers, salads, decadent shakes, and sides with a full bar.



Our mission.


To operate nationally recognized restaurant and hotel brands that deliver an outstanding guest experience with positive, energetic teammates providing unmatched hospitality in a sparkling clean environment.

Our formula.


Our formula for success includes building strong leadership teams. The Briad Group® takes pride in training, developing and promoting what it considers the hospitality industry’s most talented employees. Through Briad University, where our management students learn the latest industry techniques and best management practices available, we provide a unique opportunity for employees to learn three different segments of the industry: quick-service, casual-dining and hotel operation. Teammates can join the company as hourly employees and move up to manage multiple restaurants or oversee the growth of the hotel group.  We think it’s our attention to training and development that distinguishes us from other franchise-based companies.


The Briad Group®    |    78 Okner Parkway  Livingston NJ 07039    |    973.597.6433   |   Fax 973.597.6422

Copyright © 2017 The Briad Group.  "The Briad Group" is a registered service mark and is used with permission.